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Develop skills to be a leader in your newsroom and explore cutting edge concepts to take your student media outlet to the next level. Immerse yourself in one of these MIPA Summer Journalism Workshop courses for the week:

MONEY MATTERS

Money Matters – Instructor: Nicole Wilson  |  Learn about MIPA’s instructors

  • Business practices for online or print product
  • Marketing, publicity and branding
  • Using social media to promote your product and generate revenue
  • Develop fundraisers and get freebies for your staff
  • Ad sales, budgeting & pricing
  • Ad design for print and online
  • Organizing & motivating a sales force

 

YEARBOOK EDITORS-IN-CHIEF

Yearbook Editors-in-Chief – Instructor: Brian Wilson  |  Learn about MIPA’s instructors

  • Learn to coach writers and study content and design
  • Work with other staff members attending the workshop
  • Practice leadership & management skills
  • For editors in chief only

 

TAKING YOUR YEARBOOK TO THE EDGE

Taking Your Yearbook to the Edge – Instructor: Lori Oglesbee  |  Learn about MIPA’s instructors

  • Develop a theme for your yearbook
  • Concentrate on cutting-edge writing and design
  • Explore content/procedural changes
  • Create alternative story forms
  • Explore ways to make your publication better
  • Recommendation: Staff members should take this together so they can collaborate
  • Advanced students only — must have above average design and writing skills

 

NEWS EDITORS

News Editors – Instructor: Dean Hume  |  Learn about MIPA’s instructors

  • Editors will be encouraged to work together to plan for next year
  • Enjoy the perfect opportunity to collaborate & plan your print or online publication
  • Learn to coach writers, determine content & refine design
  • For anyone who has an editor position on the newspaper staff

 

YOU’RE DESIGNING THE NEWSPAPER

You’re Designing the Newspaper – Instructor: Cheryl Pell  |  Learn about MIPA’s instructors

  • For experienced designers and design editors who want to go to the next level and redesign their newspaper
  • Learn and apply advanced, contemporary design techniques. (80-90% of class time)
  • Create and organize pages that will attract readers
  • Must know InDesign
  • Must have a keen interest in design

 

TAKING YOUR NEWSPAPER TO THE EDGE

Taking Your Newspaper to the Edge – Instructor: Tracy Anderson & C.E. Sikkenga  |  Learn about MIPA’s instructors

  • Learn cutting edge writing and design
  • Explore content, concepts & trends
  • Create alternative story forms
  • Explore ways to make your publication better
  • Should have a good working knowledge of InDesign
  • Recommendation: Staff members should take this together so they can collaborate
  • Advanced students only—must have above average design & writing skills

 

TAKING YOUR WEBSITE TO THE EDGE – NEW FOR 2015!

Taking Your Website to the Edge – Instructor: Logan Aimone  |  Learn about MIPA’s instructors

Websites are more than news briefs and copies of your print edition: they move, they engage and they allow users to interact with the content. This class will get your staff to the next level of digital reporting, looking at the latest resources to expand your online coverage.

  • Examine digital reporting and news website trends
  • Explore ways to improve your work flow and make your website better
  • Create interactive content, including infographics, polls and timelines for your website
  • Integrate digital storytelling tools with your site, including video, blogs, podcasts, photo galleries and more
  • Use social media to tell stories and promote your work

 

THE UPSTART STAFF

The Upstart – Instructor: Jim Streisel  |  Learn about MIPA’s instructors

The Upstart is the official student media outlet of MIPA’s Summer Journalism Workshop. This elite group of student journalists covers the workshop and learns advanced journalism techniques. It’s a great experience for juniors, seniors and recent graduates looking to hone their skills, pick up some great clips and see what it’s like to live on a Big Ten college campus for five days.

  • Use advanced digital storytelling techniques
  • Get clips you can use for college, scholarship and internship applications
  • The Upstart is designed for students with journalism experience
  • Open to advanced students and recent graduates entering their freshman year of college

See work from last year’s Upstart staff